Cookie Policy
Last updated: August 4, 2026
This Cookie Policy explains how OC Watch Guy ("we", "us") uses cookies and similar technologies on ocwatchguy.com, the categories of cookies we use, and the choices available to you. It should be read together with our Privacy Policy.
What are cookies?
Cookies are small text files placed on your device when you visit a website. Similar technologies such as pixels, tags, local storage, and software development kits (SDKs) work in comparable ways. They can be set by us ("first-party") or by third parties whose services appear on our site ("third-party"). They may last only for your visit ("session" cookies) or remain until they expire or you delete them ("persistent" cookies).
How we use cookies and ask for your consent
When you first visit our site we show a cookie banner. Strictly necessary and functional cookies are always active because the site relies on them to work (security, checkout, live chat, and financing). Performance & analytics and marketing cookies are switched on by default in the banner, but nothing is loaded until you confirm your choice — if you leave the site without interacting, no optional cookies are placed and no optional trackers are loaded.
You can switch the analytics and marketing categories off — using "Manage preferences" on the banner, or "Cookie Preferences" in the footer — and they will not be used.
Managing your choices
You can change your choice at any time by selecting "Cookie Preferences" in the footer of any page, which reopens the preferences panel. There you can turn the optional categories (performance & analytics, marketing) on or off; strictly necessary and functional cookies are marked "Always Active" and cannot be disabled. You can also block or delete cookies through your browser settings, though some parts of the site may not work as intended if you do.
Categories of cookies we use
The tables below list the cookies and providers in each category. Cookie names and retention periods are set by the relevant provider and may change over time; this list is kept as accurate as possible but may not be exhaustive.
Strictly necessary
Required for the site to work — security, checkout, and remembering your consent choice. These cannot be turned off.
| Cookie | Provider | Purpose | Expiry |
|---|---|---|---|
| cc_cookie | OC Watch Guy | Stores your cookie consent preferences | 6 months |
| checkout_continuity_service | OC Watch Guy | Maintains your checkout session | Session |
| _cf_bm, cf* | Cloudflare | Bot management, security and content delivery | Up to 30 minutes |
Functional
Powers core site features such as live chat and financing widgets (e.g. Affirm). These are always active so the site works as intended and cannot be turned off.
| Cookie / Service | Provider | Purpose | Expiry |
|---|---|---|---|
| Affirm | Affirm, Inc. | "As low as $X/mo" financing messaging and checkout financing | Session – up to 1 year |
| Front (chat) | Front | Live chat / customer support widget | Session – up to 1 year |
Performance & analytics
Help us understand how visitors use the site so we can improve it. Data is aggregated.
| Cookie | Provider | Purpose | Expiry |
|---|---|---|---|
| _ga, _ga_<id> | Google Analytics 4 | Distinguishes users and sessions for usage analytics | 2 years |
| Google Tag Manager | Loads and manages our tags (Consent Mode enabled) | — | |
| _clck | Microsoft Clarity | Persistent identifier for usage analytics | 1 year |
| _clsk | Microsoft Clarity | Session analytics | 1 day |
| _dd_s | Datadog | Application performance and error monitoring | Session |
Marketing & advertising
Used to measure campaigns and show relevant offers.
| Cookie | Provider | Purpose | Expiry |
|---|---|---|---|
| _gcl_au | Google Ads | Conversion measurement and ad attribution | 90 days |
| _fbp | Meta (Facebook) | Ad delivery, retargeting and measurement (Facebook Connect / Custom Audiences) | 90 days |
| __kla_id | Klaviyo | Identifies visitors for email marketing and personalization | 2 years |
Third-party cookies
Some cookies are set by third parties listed above. We do not control these cookies; please review the relevant provider's own privacy and cookie notices for details of how they use data. Optional third-party cookies are only loaded after you consent to the matching category.
Changes to this policy
We may update this Cookie Policy from time to time. The "Last updated" date at the top shows when it was last revised. Material changes will be reflected on this page.
Contact
If you have questions about this Cookie Policy, please contact us at [email protected] or through the contact details on our website.